Journal

Our first ever (Li'l) Flea Market Pop up
Oct 25th 2024, our first ever Flea Market Pop Up! Participating in our very first flea market pop up, at 'The Lil Flea' in Mumbai, was an experience we’ll...
Our first ever (Li'l) Flea Market Pop up
Oct 25th 2024, our first ever Flea Market Pop Up! Participating in our very first flea market pop up, at 'The Lil Flea' in Mumbai, was an experience we’ll...

Indian Artisanal Fabrics & Techniques: Tie-Dye
If you thought tie-dye originated in the US because you saw Jimi Hendrix and John Lennon wearing it in their concerts and music videos, you might be surprised to learn...
Indian Artisanal Fabrics & Techniques: Tie-Dye
If you thought tie-dye originated in the US because you saw Jimi Hendrix and John Lennon wearing it in their concerts and music videos, you might be surprised to learn...

OOPTalks: In conversation with Dhwani Kathotia
I've had the pleasure of meeting Dhwani a few times at various events in Bangalore and witnessing her inspiring journey from being a content creator to a sustainability advocate. Through...
OOPTalks: In conversation with Dhwani Kathotia
I've had the pleasure of meeting Dhwani a few times at various events in Bangalore and witnessing her inspiring journey from being a content creator to a sustainability advocate. Through...

Go Skate Day Limited Edition Drop : Checkerboar...
On account of Go Skate Day, we are launching a limited edition Checkerboard patterned Ikat shirt. Uday and I, being sneaker aficionados, were thrilled to come across this checkerboard pattern...
Go Skate Day Limited Edition Drop : Checkerboar...
On account of Go Skate Day, we are launching a limited edition Checkerboard patterned Ikat shirt. Uday and I, being sneaker aficionados, were thrilled to come across this checkerboard pattern...

OOPTalks: In conversation with Arghadeep Barua
On account of World Environment Day, we sat down with our homeboy Arghadeep Barua, a longtime friend of mine, who is a young activist-environmentalist and also happens to be the...
OOPTalks: In conversation with Arghadeep Barua
On account of World Environment Day, we sat down with our homeboy Arghadeep Barua, a longtime friend of mine, who is a young activist-environmentalist and also happens to be the...

OOPTalks: In conversation with Samlam
From the outset of our sourcing journey, we wanted to work with factory surplus fabrics. Growing up immersed in punk rock music, bands like Sum 41, Blink 82, and Ramones...
OOPTalks: In conversation with Samlam
From the outset of our sourcing journey, we wanted to work with factory surplus fabrics. Growing up immersed in punk rock music, bands like Sum 41, Blink 82, and Ramones...